One thing I cannot stress enough about the creative industry, is the importance of creating for yourself. No matter what part of the creative industry you are in, it's so important to make things for yourself for no other reason than wanting too.
Don't get me wrong, I love client work. I love creating beautiful works of art I know will be treasured for a lifetime.
But what helps keep my passion alive is shooting for myself and creating art outside of my client work. It inspires me and keeps me going.
Some of that work is my award work.
The tree was an illustrative piece about my family tree/history, and earned me a 'Bronze' in the Student Assistant Category in the NZIPP IRIS awards in 2012..
The flowers on the right were simply me wanting to create something pretty and different with the brides details, and they earned a 'silver' in the Wedding Creative Category in the NZIPP Iris awards of 2015.
Sometimes I go looking for an image, and upon exploring I am lucky enough to come across some beautiful scenery. By lucky I of course mean travelling through the countryside and 7:00am on a Sunday. The below shot earned me a 'Silver' in the Student/Assistant Category in the NZIPP Iris awards in 2012.
Other personal work includes when I want to try out a new lighting technique or perfect one I've been thinking about for months, or create some beautiful deep character portraits of friends.
Lucky for me I had some very willing models and I was able to bring my vision to life.
Actually I was very lucky to go to UCOL.
I was taught right from day one the importance of creating for yourself.
I was shown that it was okay to have multiple interests.
It was okay to squeeze in beautiful landscapes, falling apart buildings and cute cats in with my everyday work.
Which is really lucky, because sometimes my client work includes pets (Not an unusal request at a wedding)
Some days, my personal work involves me wanting to update the portraits of my pets, and portray just how nuts my cat is.
Whether you are lucky enough to be able to live your dream everyday like me and be able to create beautiful things for clients, or you work a more regular job, creating things for yourself to keep your passion alive is truly important. Whether thats knitting a cool toy, baking an awesome cake, taking photographs, painting a canvas, or making an app for a game, its going to ignite a fire inside you that nobody can extinguish.
You can't put a price on that.